One standard, four schemes, three audiences served.
FRACT’s defining feature is its scope. Where existing self-exclusion arrangements were each built for a single sector, FRACT is the first standard designed to govern facial recognition across all four UK land-based self-exclusion schemes at once — betting shops, casinos, bingo and adult gaming centres. One framework, consistently applied, rather than four sectors solving the same problem in isolation.
Built on five principles
Everything FRACT requires flows from five principles that share its name — Fairness, Responsibility, Accuracy, Compliance and Transparency. They are the plain-language expression of the standard, giving effect to the six pillars of BS 9347:2024 on which it is founded, and they run through every accreditation decision.
What the standard provides
A common set of minimum requirements for ethical, lawful and technically robust deployment; anchored to UK GDPR, the Data Protection Act 2018, the Data (Use and Access) Act 2025, the LCCP, the Equality Act 2010 and ICO guidance. Mandatory human oversight, defined retention rules, recognised accuracy benchmarks, ongoing bias auditing and a published register of accredited providers.
For technology providers
A recognised, sector-specific mark of compliance to be assessed against — and to point to. FRACT accreditation turns “we believe we are compliant” into an independently assessed standard, and distinguishes a serious provider from an untested one.
For operators and scheme administrators
Confidence that an accredited deployment is defensible. FRACT lets operators adopt facial recognition without each having to construct and defend their own compliance case from scratch, and gives them a clear answer when a regulator asks how their deployment is governed.
For regulators and the public
Assurance that facial recognition in these venues is governed, not simply used — with independent oversight, published transparency, and the authority to suspend any deployment that cannot meet the standard.
Get in Touch
If you have any questions or comments about the FRACT Standard or need more information, complete the form on the right.